Barton Marine realises the benefits of industry sponsorship

MIN is delighted that Barton Marine is sponsoring the Women In Marine seminar taking place this Thursday.

Barton Marine is well known for its event sponsorship (like the one pictured above). The company has a history of supporting industry networking events.

Suzanne Blaustone, MD, feels that sponsoring events allows her company (which manufactures and dispatches deck gear to the worldwide sailing market) to help the industry to focus on important causes. By supporting these events, Blaustone can ensure the issues she cares about are being aired within the marine industry.

“It isn’t just about branding, it’s about having your brand synonymously linked to a cause that is important to the industry,” says Blaustone. “Ultimately, the whole industry benefits from empowering good people to build their careers in marine trades.”

Providing women the opportunity to collaborate and support each other is a key route to progressing diversity as new networks are built.

“I never focused on being a woman working in any industry, as I think you focus on being a competent person in that industry. But when I entered the marine trades, I felt that women needed more opportunities to network and just meet each other, so that they could feel more comfortable, help each other and enjoy the camaraderie,” she says.

Blaustone is keen to see other companies making more of sponsorship opportunities.

“Barton Marine will continue supporting Women in Marine events going forward, but I would really like to see more companies getting involved and supporting these important networking opportunities. It’s a great way for women in the trade to meet each other in a professional, but non-competitive situation.”

Barton Marine has been in business since 1948 and since taking the reins, Blaustone has made sure the company continues innovating and remains cutting edge. In 2017 Barton overhauled the design of its blocks, and released a completely new block range at Metstrade.

It’s this drive and determination which sees Barton Marine sponsoring MIN’s first online seminar.

Lauren Mead, sales and marketing director for TeamO Marine Safety Products, will be chatting about turning ideas into technology and taking them to market.

Mead, and her brother Oscar, took an idea, developed the technology and then built a successful business. The seminar will delve into how TeamO’s patented its products and how the company’s sourced, and worked with, investors in its ten year journey.

It’s on Thursday 25 February, starting at 11am, and is free to attend. Register to attend MIN’s exclusive online seminar.