Sunseeker International helps Macmillan Dorset bike ride raise over £60,000 during 30th anniversary

  • Over 18,500 riders have taken part since the ride began
  • Over the last 30 years, Macmillan has raised nearly £1.5 million
  • Sunseeker International will be supporting the ride in 2019 for a 14th consecutive year
  • During that time it has helped raise in excess of £1 million

Sunseeker International recently announced its continuing support for the 2019 Macmillan Dorset Bike Ride as it sets to grow the £1 million already raised during its involvement. The annual bike ride, which celebrated its 30th anniversary in 2018, saw Macmillan raise another £62,507 and attracted more than 600 cyclists.

For the 14th consecutive year, Sunseeker International is proud to sponsor the challenge, which was started by Peter Smith-Nicholls.  Peter founded the Macmillan Dorset Bike Ride in 1989 and has run the event for the past 30 years supported by a loyal band of volunteers and supporters.

Commenting on Sunseeker International’s support, Bryan Jones, Sunseeker Marketing Manager, said: “We are absolutely delighted to support Macmillan, Peter and his amazing team of supporters for a 14th year. They work tirelessly to deliver this incredible fundraising initiative and if you can support them by entering the Macmillan Dorset Bike Ride or by sponsoring a rider, please do so. Every penny raised by entrants goes directly to the charity and your participation will make a real difference to people’s lives in Dorset.”

Peter added: “We are very grateful to Sunseeker for continuing its lead sponsorship in 2019; it is fantastic to be supported by a world-class brand based here in Dorset. Thanks to Sunseeker’s involvement, all the money we raise can go to where it is needed. We look forward to seeing lots of local people and Sunseeker employees take part in the ride and raise funds to support people living with cancer in the local area.”

This year’s event, which takes place on Sunday 7th July, will offer four circular rides of distances including 38, 48, 63 and the challenging 100 miles.

Cyclists can now enter online and order their 2019 cycling jersey at or call 01202 601705 for entry forms.

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