MarineMax is a leader in championing boating safety education

MarineMax remains an industry leader when it comes to boating safety, and the North American Sober Skipper Advisory Council agrees.
On December 2, 2019, the Sea Tow Foundation announced winners of its inaugural National Boating Industry Safety Awards at the Elevate Summit in Orlando. The awards were established to recognise the best boating safety work in the for-profit sector of the recreational marine marketplace in the United States. MarineMax took home the Top Marine Retailer Award for several marketing campaigns focused on boating safety.
Gail R. Kulp, Sea Tow Foundation Executive Director, comments: “From the development of hands-on boating safety classes to the production of safety-focused videos, MarineMax is providing outstanding educational opportunities for new boaters as well as those in need of a refresher. Also, MarineMax social media posts consistently promoted additional awareness about boating safety through ongoing messages via multiple platforms.”
The awards were sponsored and judged by the newly established North American Sober Skipper Advisory Council and funded through a grant from the Sport Fish Restoration & Boating Trust Fund, administered by the U.S. Coast Guard. MarineMax Clearwater Delivery Captain, Keith Lake, is a member of the North American Sober Skipper Advisory Council and was present to accept the award. Naturally, he was exempt from voting in the ‘Marine Retailer’ division of award selection.
Captain Keith Lake comments: “I’m honoured to be a member of the National Sober Skipper Advisory Council and part of the voting process for these awards. The submissions received were all outstanding, especially for the first year. I’ve been promoting boating safety for MarineMax for years and look forward to sharing what we’ve learned with our fellow boaters for years to come.”

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This article was written and/or edited by the UK-based MIN team.

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