RYA signs Sebago as official supplier

The Royal Yachting Association (RYA) has announced a new partnership with lifestyle brand, Sebago.

As the official RYA Onshore Lifestyle Footwear Supplier, Sebago has committed to a four-year partnership. The RYA says the investment will support its work to ensure boaters have access to clean and safe waters and provide opportunities for people from all backgrounds to get afloat.

“We’re thrilled to welcome Sebago on board as an official supplier of the RYA,” says Sara Sutcliffe, RYA CEO. “Our shared aim of getting more people to experience the benefits of being afloat and Sebago’s marine heritage, makes them a natural fit.”

Daniel Richmond, head of marketing at Sebago, comments: “We’re extremely proud to be working in partnership with the RYA. Our aim of providing well-made, long-lasting, nautical footwear and the RYA’s commitment to boaters across the UK, enhances our promise to provide functional footwear for all that’s stylish and with you every step of the way.”

RYA members will receive 20 per cent discount across the whole Sebago range.