MDL Marinas expands loyalty programme

MDL Marinas has announced it is expanding the scope of its Otium loyalty programme, increasing the number and variety of rewards through exclusive partnerships with its onsite tenants.

The loyalty programme gives MDL’s customers, whether visitors or berth holders, the chance to generate points from purchasing its services. These points can then be ‘spent’ on any MDL products, including fuel, boatyard services or berthing, creating savings for boaters and enabling them to enjoy the boating lifestyle even more.

Otium members now have the chance to save on and enjoy five-star accommodation, meals out, boat charter experiences, essential boat maintenance work, and more.

Under the improved programme, members can exchange their points for services from a participating tenant, which can then be redeemed as full, or part payment, against the tenant’s goods or services. Being an online system, the exchange can be requested at any time and is sent immediately via email.

“We’re delighted to be expanding our Otium loyalty programme, offering our berth holders and visitors an even greater selection of exciting Otium rewards, enabling them to really maximise the enjoyment of their boating experience with us,” says Tim Mayer, MDL’s sales and marketing director.

“With more than 20 companies from across our extensive network of marinas already signed up to be partners, there’s something for everyone, meeting many different boating needs and lifestyle choices.”

Otium members can view the participating tenants through the new Partners area, which has been added to the MyMDL customer portal on the MDL Marinas website.

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