NFL star Tom Brady joins E1 electric boat racing series

Celebrated as one of the world’s most successful sports stars, NFL legend Tom Brady is the latest celebrity owner in the all-new electric raceboat UIM E1 World Championship competition.

Brady follows tennis star Rafa Nadal, who was announced as a new team owner in the UIM E1 World Championship, in January 2023.

The inaugural UIM E1 World Championship is scheduled to take place in 2024.

Alejandro Agag, co-founder and chairman of UIM E1 World Championship says: “It’s great to welcome Tom Brady to the UIM E1 World Championship. Tom is a winner and will bring his incredible spirit to our races. Alongside Rafael Nadal, Didier Drogba, Sergio Perez and other big names that we will announce soon, he will be fighting for victory at every race. To have a personality like Tom is a huge boost for the UIM E1 World Championship.

Widely regarded as one of the greatest quarterbacks of all time, Brady holds the record for the most ever Super Bowl MVP’s (with five), winning seven Super Bowls across three decades and being named Sports Illustrated’s Sportsman of the Year twice (in 2005 and 2021).

Off the field, Brady Brady has co-founded several companies – these ventures include a health and wellness brand that aims to share his proven TB12 method, an apparel brand and 199 Productions, a global multiplatform production company developing original, premium content spanning documentary, feature film, television, and digital formats.

Through his new role as team owner in the UIM E1 World Championship, Brady is looking to inspire future generations towards innovation and action for a sustainable future.

Rodi Basso, co-founder & CEO of UIM E1 World Championship says: “Tom is also super enthusiastic about the design, technology, and performance behind our RaceBirds. But as important as racing is our commitment to sustainability and social impact, and Tom is very passionate about the planned Acceleration Festivals at our races, which will showcase startups and developments in the clean tech industries everywhere we go. Tom is so aligned with our principles and vision for sport and impact.”