Nimbus expands North American dealer network

Nimbus Group has reinforced its investment in the North American market by expanding its dealer network and appointing two new dealerships. Erickson Marine, located in Minnesota, and Anchor Marine Group in upstate New York, have been chosen as key partners in expanding the accessibility and presence of Nimbus boats in the North American market.

Erickson Marine holds a prominent position in the Minnesota boating market. With locations in both Hastings and on Lake Minnetonka, Erickson Marine serves the diverse boating community in Minnesota, the state that is known as the ‘land of 10,000 lakes’ due to its abundance of bodies of water and boating opportunities. Erickson carries a portfolio of other luxury boat brands which, it says, Nimbus will complement well.

Anchor Marine Group is the first Nimbus dealer to be appointed in the state of New York. Situated between two of the Great Lakes, Lake Ontario and Lake Erie, and in close proximity to Niagara Falls, its market area features an extensive navigable coastline that is said to be perfect for a Nimbus. Anchor Marine carries brands strong in fishing and small day cruising adventures, and the addition of Nimbus to its portfolio allows an opportunity to reach a new market of boat buyers.

In 2023, Nimbus Group increased its sales in North America by 272 per cent year on year, including EdgeWater Power Boats, which was acquired during the spring of that year. Excluding EdgeWater Power Boats, sales in North America increased by 94 per cent. To further increase its focus on the North American market, Nimbus Group has decided to initiate local production of Nimbus brand boats.

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