Shogun Yachts appoints distributor for Australia and New Zealand

Carbon Yachts has been appointed as the exclusive distributor for Shogun Yachts in Australia and New Zealand.

Shogun Yachts, built in Sweden, are designed around a combination of carbon fibre construction, Scandinavian design and systems intended to support short-handed or casual sailing. The brand was founded by Swedish entrepreneur and sailor Mats Bergryd, who worked with the Södergren design team and the Rosättra shipyard to develop a concept aimed at offering race-boat performance without the need for a professional crew.

The first model, the Shogun 50, is a lightweight carbon yacht with a minimalist design. It was followed by the Shogun 43, which applies the same design principles in a smaller format.

Chris Hrones, co-founder of Carbon Yachts, experienced the Shogun 43 during a test sail in Palma and visited the production facility in Sweden.

“What impressed me most wasn’t just the speed or how light the boat felt — it was the way everything worked together with such clarity,” he says. “The systems are smart and efficient, but they don’t get in the way of sailing. You’re fully engaged at the helm, but never overwhelmed.”

Carbon Yachts co-founder Peter Hrones, who has introduced many of Europe’s yacht brands to the region over the past two decades, says Shogun stood out for its approach and design clarity.

“Shogun is a brand I’ve followed closely for years. There’s a strong identity in the design — bold lines and aggressive detailing — but also real purpose underneath it. Like Saffier and YYachts, Shogun shares a commitment to simplifying the sailing experience, prioritising helm feel, clean layouts and design that encourages time on the water rather than complexity.”