ASG signs UK & Ireland distribution deal

Advanced Systems Group EMEA (ASG EMEA) and Marathon Leisure have signed a new long-term, distribution agreement for the UK and Ireland.

ASG EMEA’s renewed agreement with Marathon Leisure, a trade-only distributor supplying the marine leisure market in the UK and Ireland, will ensure the ASG EMEA brand portfolio, including Mastervolt, BEP, CZone, Marinco and Whale, will be availabe to UK and Ireland marine trade customers with requirements for products in power management, digital control and monitoring, electrical components, networking devices and water systems.

This news follows ASG’s recent distribution agreement with Aquafax earlier this year, as reported in MIN.

“ASG EMEA is thrilled to renew and strengthen its long-standing partnership with Marathon Leisure,” says Nick Holland, OEM and distribution director for ASG EMEA.

“Through the ASG brands, Marathon can access a complete range of products to provide their customers with a complete one-stop solution for all onboard powered electronics and supporting systems. Tim and the team at Marathon are passionate about great customer service and strong supplier and customer relations and ASG is looking forward to together growing business in the UK and Ireland with the new agreement in place.”

Tim Millinder, owner and managing director of Marathon Leisure, says: “This new agreement with ASG EMEA represents an exciting opportunity for Marathon Leisure and our customers. The large range of ASG brands means we can offer both new and existing customers more variety, along with the technical knowledge to advise on specific projects and requirements.”