METSTRADE strengthens ties with superyacht sector
METSTRADE has established the Superyacht Content Board, aimed at fostering stronger ties with the most significant associations in the superyacht sector.
With over 1,500 exhibitors and 18,600 professionals, the annual METSTRADE show is among the most influential B2B gatherings in the industry.
With the recent acquisition of The Superyacht Forum, METSTRADE organiser RAI Amsterdam says it is ‘solidifying its commitment to address the educational needs of the superyacht value chain’ and actively engaging the voices of key industry associations in shaping the show’s agenda and delivering content that propels the superyacht industry forward.
Comprised of leading trade associations in superyacht building, brokerage, refit, and operations, the board will gather biannually in April/May and November during METSTRADE. On 7 May 2024, the Superyacht Content Board convened for its inaugural meeting in Amsterdam, providing guidance on METSTRADE, including its Superyacht Pavilion and The Superyacht Forum.
The members of the Superyacht Content Board include:
- International Council of Marine Industry Associations
- International Yacht Brokers Association
- MYBA The Yachting Association
- Professional Yachting Association
- Superyacht Builders Association
- The Superyacht Alliance
- The International Association of Marine Investigators
“The establishment of the Superyacht Content Board underscores the exceptional relationship between METSTRADE and the superyacht industry,” says Niels Klarenbeek, director of METSTRADE. “We are delighted by the overwhelming support from the industry’s most influential associations. METSTRADE is renowned for its ‘for the industry, by the industry’ ethos. I am confident that the Superyacht Content Board will enhance our Superyacht Pavilion, its educational components, and fringe events.”
Over the years, the Superyacht Pavilion (SYP) at METSTRADE has reported exponential growth, emerging as the fastest-growing segment of the premier B2B event for leisure marine professionals worldwide, according to show organisers.
METSTRADE returns to RAI Amsterdam from 19-21 November 2024.
