Michigan strikes deal for Italian distribution

UK based, Michigan Marine Propulsion, has announced it is expanding its distribution in Italy with the appointment of power specialist VTE Marine who will handle its outboard and sterndrive propeller ranges.

Michigan has been designing and manufacturing propellers since 1903. The company says it’s the only manufacturer producing both inboard and outboard propellers in the current global market.

“The time is right to expand our presence in Italy with the increased demand we are experiencing,” says Terry Hughes, MD.

“The team at VTE Marine have a high level of technical expertise, this is evident from their years of manufacturing and distributing generator equipment. This new appointment will no doubt provide us with some exciting new business opportunities.”

“When we decided to create a distribution arm to our business portfolio, we looked at premium brands that would complement our existing products and customer base,” says Franco Faranda sales manager of VTE Marine.

“It’s an honour to distribute Michigan propellers, who are recognised globally for their quality, superior performance and extensive range coverage. We have every confidence this new partnership will be a success.”