Sea Pro Boats takes over US pontoon brands

South Carolina-based manufacturer of fibreglass bay and center console boats, Sea Pro Boats, is taking over the Xcursion and Coach pontoon boat brands with the formation of a new company, Liquid Assets.

Both brands will be built in Chanute, Kans.

Xcursion was established in 2011 and offers boats ranging from 21ft to 26ft. Coach was launched in 2015, offering six models from 21ft to 26ft. 

Jimmy Hancock and Preston Wrenn, owners of Sea Pro Boats, are also owners of the newly formed company. The acquisitions marks their entrance into the pontoon boat market.

“The strong reputation of the Xcursion and Coach Pontoon brands is perfectly aligned with what we’ve established at Sea Pro Boats,” says Sea Pro founder and president Jimmy Hancock. “We pride ourselves on offering boaters across the US quality construction, innovative design, well-planned features and exceptional value.

“With these brands added to our portfolio, we’ll be able to deliver Sea Pro quality to a broad new audience of boaters nationwide, while at the same time expanding our market reach and dealer network. We’re very excited about entering the pontoon market and what the future holds for our company.”

Sea Pro Boats is assessing ways to integrate the company’s established expertise in fiberglass molding and in-house component manufacturing to elevate the design, features and functionality of the pontoon brands.

“We have exciting plans for the Coach and Xcursion lines coming for the 2026 model year,” says Hancock. “We’ll be breaking new ground and launching innovations that will take these brands — and the pontoon boat category overall — to new levels. We couldn’t be more excited about this opportunity to show what we can do in an entirely new category of the boating industry.”