Luxury catamaran yacht sailing on clear blue sea, promoting Sunreef at Cannes Yachting Festival.

Helm founders re-acquire yacht charter business

HELM team

London-based yacht charter broker Helm has been re-acquired by its founders, Peter Harrison-Hill and Simon Morgan, after being sold to Borrow.

Harrison-Hill and Morgan sold Helm to Borrow a Boat in June 2021 and continued to work within the group driving the brand and wider business forward. The firm says this agreement ‘gave Helm stability’ during the turbulent macroeconomic climate post-pandemic.

Since 2021, Helm says the firm has gone from strength to strength — delivering almost 700 booked charters in 2022. The company is on course for over 1,000 charters for summer 2023.

Now the acquisition has been confirmed, in a transaction led by FRP, Harrison-Hill and Morgan will resume the day-to-day running of the Helm brand. The duo say they are keen to emphasise that existing charters remain unaffected.

Morgan says, “We have always placed our customers’ needs first and believe this is vital to our long-term success. It was a key consideration in taking the company back, and we remain committed to being transparent with our customers while ensuring they have amazing yachting holidays.

“We’re excited for the future and are aiming for even more sustainable growth in 2023. We’ve seen really high demand lately, and after posting record bookings in FY2022 and Q1 2023, we are very excited about what the future holds for Helm and all of our customers.”

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